News & Press

Elevating City Experiences Around the World

Magnicity is the international leader in high-altitude urban tourism. With over 50 years of experience and over 450 employees, this French family-owned group curates breathtaking panoramic experiences from the top of iconic towers in major global cities.

Each site combines spectacular views, immersive technology, cultural storytelling, and local lifestyle offerings to create unforgettable visits for over 3 million guests each year.

From Paris to Chicago, Berlin to Rotterdam, and Warsaw, Magnicity invites visitors to see the world from a new perspective.

Elevating City Experiences Around the World

Magnicity is the international leader in high-altitude urban tourism. With over 50 years of experience and over 450 employees, this French family-owned group curates breathtaking panoramic experiences from the top of iconic towers in major global cities.

Each site combines spectacular views, immersive technology, cultural storytelling, and local lifestyle offerings to create unforgettable visits for over 3 million guests each year.

From Paris to Chicago, Berlin to Rotterdam, and Warsaw, Magnicity invites visitors to see the world from a new perspective.

Latest News

March 31, 2025

Le Point profiles Magnicity’s dynamic management team, led by Alexia Vettier.

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Press Releases

BERLIN TV TOWER

June 2025: Sphere by Tim Raue at the Berlin TV Tower has Opened

May 2025: Sphere by Tim Raue Opens on June 3 – Tickets Now Available Online!

March 2025: In Completely Different Spheres: Berlin’s Highest Construction Site is Home to Top-Class Gastronomy

August 2024: Berlin’s Most Famous Landmark Celebrates its Anniversary – 55 Years of the Berlin TV Tower

 

HIGHLINE WARSAW

April 2025: Magnicity Unveils Highline Warsaw, Europe’s Highest Urban Leisure Destination

May 2025: Highline Warsaw: A New Perspective on the City Above the Clouds 

August 2024: Berlin’s Most Famous Landmark Celebrates its Anniversary – 55 Years of the Berlin TV Tower

 

EUROMAST ROTTERDAM

July 2025: Euromast unveils The Rise of Rotterdam, a New Interactive Experience

 

CELEST ROTTERDAM

January 2025: Magnicity Unveils Celest, its Second Site in Rotterdam, with a Spectacular Inauguration

 

360 CHICAGO

June 2025: Magnicity 2025 Global Growth Outlook

June 2025: 360 CHICAGO Announces Expansion of Observation Deck and New Dedicated Event Space Atop Iconic 875 N. Michigan Avenue

May 2025: 360 CHICAGO Announces Local 2025 CloudWalk Artist That Will Transform 94th Floor Open-Air Terrace into an Immersive Art Experience

March 2025: Celebrating National Cocktail Day With 360 Chicago!

February 2025: 360 Chicago Celebrates Chicago’s Birthday with Free Admission for Residents (News Release)

December 2024: CloudWalk Makes Call for Artists

October 2024: Magnicity Chooses Architects for Redevelopment of 95th and 96th floors

 

PARIS

April 2025: Panoramart is open at Paris Montparnasse Observatory until October 31, 2025

Press Photos

Innovation Starts at the Top

With a keen sense of trends and a wealth of international experience, Alexia Vettier, as CEO, is driving Magnicity’s global expansion. Under her leadership since the end of 2018, the company has evolved from a simple operator of iconic observation platforms to a creator of global urban experiences.

Magnicity operates six sites in five cities worldwide

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