MOVING UP TOGETHER

Our International Network.

Magnicity is a fully integrated, collaborative global network. While based in Paris, we’ve three representative offices in Seoul, Shanghai and London. But even thousands of miles apart, they work as one. We share both capital and talent. It’s why we preside to the World Federation of Great Towers. It isn’t just an honour. Together, we earnt it.
0
SITES
city observation decks
0
%
INCOME GROWTH
In 5 years
0
YEARS
of expertise & sustained growth
0
EMPLOYEES
around the world
0
MILLION
visitors in 2018
0
M€
REVENUE
in 2018

OPERATIONAL MODES

Magnicity promotes real estate assets throughout the world, using two principal working methods as a tower or a tourist site.<

OPERATOR AS OWNER

Operator as owner permits Magnicity to repurchase all or part of the property holdings.

OPERATOR WITH LEASE

Operator with lease offers the possibility of a very long-term collaboration with Magnicity under a fixed leasing contract, or a more flexible management contract with the tower’s owners.

OUR EXPERTISE

Working as one

Magnicity offers an inspiring, multisensorial 360° approach of cultures, views, stories and experiences. But to create that, our working practices must be just as wide. It’s why our skillsets of marketing, sales and operations and complementary business activities work together as an integrated team.

marketing

  • Brand and communication strategies that build both awareness and engagement
  • Results-driven advertising, social and earned media
  • Creative programming and activations
  • Focus on narrative and story-telling to create an emotional connection with guests
  • Development of innovative guest experiences that magnify the city
  • World-renowned, patented thrill feature TILT®

  • Brand and communication strategies that build both awareness and engagement
  • Results-driven advertising, social and earned media
  • Creative programming and activations
  • Focus on narrative and story-telling to create an emotional connection with guests
  • Development of innovative guest experiences that magnify the city
  • World-renowned, patented thrill feature TILT®
  • Retail
  • Restaurant & Bar
  • Private Events B2B & B2C
  • Robust B2B and B2C sales and deployment strategies
  • Strategic planning that allows for new and diversified revenue streams
  • Empirical and adaptive approach to distribution channels
  • Investment in guest insights and measuring satisfaction
  • Robust financial and KPI reporting capabilities
  • Technology solutions and innovation ( 360 Digital Screens, VR /AR )
  • Queue, capacity management, and guest journey
  • Physical and cyber security solutions for risk management

OUR WORKING PARTNERS

Sharing is caring

We collect aggregated data to refine the strategy of our brand, not just our markets. We jointly develop digital ticketing systems and pricing strategies.

We partner tour operators and promoters as diverse as we are

ONLINE TOUR AGENCY
PARTNERS

TOUR OPERATOR PARTNERS

MULTI-ATTRACTION PASSES